Form & Trace

We craft editorial content, websites and digital strategies designed to elevate your brand. Combining a passion for storytelling with digital marketing expertise, every project is underpinned by a deep-rooted appreciation for visual arts, design, music and contemporary culture.

Design Boom: Alternative Matter

How can material innovation and unexpected forms bring joy to the homes we inhabit every day? Three London-based designers are rethinking materials from radical new perspectives. In rejection of uniformity, the home of today becomes a vehicle for pleasure, personality and creative liberation.

Web Design:

Aria: Interior Design Specialists

We completed a full redesign and theme upgrade with Shopify 2.0 enriching the user experience with dynamic content, video, brand storytelling, enhanced navigation and product discovery.

Interior Design Magazine: London Craft Week

An antidote to the increasingly digitised world around us, the analogue revolution is powering up. Nowhere more so than in London where a city-wide celebration of the artisan took place, showcasing new makers and British heritage brands at pop-up exhibitions, showrooms and unexpected venues around town.